“Designers are more than just creators.”

Jack Daniel’s Tennessee Honey and Jack Daniels’ Tennessee Apple believes in the future, but even more so in the creatives designing its blueprint. To prove it, they announced the launch of the Classic Remix Fashion Grant last year, giving burgeoning designers the chance to earn money to further their brands. This year, Jack Daniel’s has made a pledge to match 100% of sales from pieces inspired by the brand to create fashion grants and award them to emerging fashion designers. Complex caught up with designers Justin Mensinger and Coco & Breezy to discover the process behind their collaboration.

Directed by Julian Muller

Cinematography by Nick Castle & Kevin Horn

Edit by Marc Mangra

Produced by Mia Jamilano

Agency: Complex

Production Co: verytaste