“How Wonderful Is That”
For Intel’s How Wonderful Is That campaign, we retold designer Vandy the Pink’s story through a surreal fever dream where he embodies his past and future self; showing how Intel technology powers his entire design process. Shot on 35mm film, we had the opportunity to create a visual that was both rich in color and texture, transporting us into Vandy’s imaginative universe.
Directed by Julian Muller
Cinematographer: Gabriel Connelly
EP: Heather Hynes
Producer: Bre Kelly
Production Design: Jaclyn Goldstein
Edit: Jonny Look
Colorist: Sam Gilling
Agency: Complex